Ionic pigments
Ionic pigments are finely milled colour particles used in makeup to deliver vibrant, long-wearing shades. They help create everything from soft everyday eyeshadows to bold lipsticks and nail polishes that glide on smoothly and stay put.
How it works in skincare
In cosmetics, ionic pigments are surface-treated mineral colourants that carry a slight electrical charge, allowing them to bind more effectively to the skin or nail surface. This treatment improves adhesion, reduces fallout in powders, and gives a smoother, more even application in creams, liquids and pressed products while enhancing colour intensity and wear time.
Key benefits
- Intense, true-to-tone colour payoff
- Improved adhesion and long wear
- Smooth, even application with less fallout
- Enhanced blendability in powder and cream formulas
- Resistant to creasing and smudging
- Versatile across eyes, lips, cheeks and nails
Best for
all skin types, oily skin, combination skin, mature skin
Where it comes from
Ionic pigments are primarily derived from mineral sources such as iron oxides, titanium dioxide, ultramarine and mica. These are naturally occurring earth minerals that are purified, micronised and surface-treated for cosmetic use.