Guarana
Guarana is a plant-derived ingredient popular in UK beauty products for its energising and toning properties. Rich in natural caffeine and antioxidants, it is commonly found in anti-cellulite creams, firming body lotions, shampoos and scalp treatments. It gives a refreshing boost to both skin and hair formulas.
How it works in skincare
In cosmetics and skincare, guarana seed extract works primarily through its high caffeine content and polyphenolic antioxidants. When applied topically it helps to stimulate microcirculation, creating a toning and firming effect on the skin. The ingredient also lends antioxidant protection against environmental stressors while providing a mild invigorating sensation in rinse-off and leave-on products alike.
Key benefits
- Helps improve the appearance of skin firmness
- Supports a toned, smooth-looking body contour
- Delivers antioxidant protection
- Invigorates the feel of skin and scalp
- Can reduce the appearance of puffiness
- Adds a refreshing sensation in hair and body care
Best for
dull skin, mature skin, oily skin, skin prone to puffiness, normal skin
Where it comes from
Guarana comes from the seeds of the Paullinia cupana plant, a climbing shrub native to the Amazon basin. The seeds are harvested, dried and roasted before being ground into a powder or extracted for use in cosmetic formulations.