24k Gold Ci 77480
24k Gold CI 77480 is a luxurious, finely milled pure gold powder used in high-end skincare and makeup for its radiant metallic shimmer and prestige appeal. It gives products a beautiful golden glow and is often featured in creams, masks, serums and illuminating primers.
How it works in skincare
In cosmetics and skincare, 24k Gold CI 77480 functions primarily as a colourant and pearlescent pigment, imparting a soft, luxurious golden sheen that catches the light beautifully. The microscopic flakes reflect light to create an instant illuminating effect on the skin, helping to enhance natural radiance and give a lit-from-within appearance in creams, masks and makeup products.
Key benefits
- Adds a radiant golden glow to the complexion
- Creates a luxurious luminous finish in formulations
- Enhances light reflection for a healthy-looking sheen
- Imparts a high-end, opulent feel to products
- Provides subtle highlighting and illuminating effects
- Gives a soft metallic shimmer without glitter
Best for
mature skin, dull skin, normal skin, dry skin
Where it comes from
CI 77480 is a mineral-derived colourant consisting of highly purified 24-carat gold in powdered form. It is produced from the naturally occurring noble metal gold, which is mined, refined to cosmetic-grade purity and then milled into an extremely fine powder suitable for use on skin.