Product review
Townley Girl Disney Princess Lip Gloss Set — Our Honest Review
Townley Girl Disney Princess 12 Piece Plant Based Girls Party Favors - Disney Princess
From £9.99
View product page →I've spent years dissecting how beauty rituals tangle with power, identity and that peculiar British ability to both mock and obsess over them. Yet nothing quite prepares you for the pastel avalanche of a kids' makeup set landing on the mat like contraband from the patriarchy's gift shop. This Townley Girl Disney Princess collection had me simultaneously eye-rolling at the princess industrial complex and swiping cherry gloss on my wrist like a woman rediscovering her inner six-year-old during a particularly grey London autumn.
At £9.99 via Amazon, holding a solid 4.7 stars from 3223 reviews and ranked #1 in lip gloss on our site, it promised plant-based, water-washable joy without the usual parental dread. I tested it properly – on myself during damp commutes, with my goddaughter at an impromptu kitchen disco, and across three rainy playdates. No lab coats, no clinical claims, just real lips, real British weather and real opinions.
Texture and first impressions
Crack the box and it's pure sensory theatre: twelve tubes splashed with Cinderella, Ariel, Moana and Tiana staring back like glittery co-conspirators. The glosses feel lighter than most adult formulas I've tried – water-based, almost silky, applying in one smooth stroke that delivers serious shine without that immediate tacky film. My goddaughter declared the bubblegum one 'magic' while I noted it didn't tug or pill even on slightly chapped lips after a brisk walk in the drizzle.
The scents are unapologetically nostalgic – proper cherry, peach and blueberry that hit like a sweet-shop memory rather than cheap chemicals. In our perpetually overcast UK light they give an instant pop of colour that feels rebellious rather than ridiculous. First impressions landed somewhere between delighted and slightly unnerved at how quickly a four-year-old can transform into a lip-gloss evangelist.
Wear and day-to-day use
These aren't built for eight-hour office wear or surviving the Central Line at rush hour, nor should they be. On a preschooler they endure enthusiastic dancing, biscuit breaks and several hugs before needing a refresh, which feels about right for pretend play. The formula transfers – as any honest gloss does – but washes off clothes and skin with plain water, saving many a parental meltdown on a wet Wednesday afternoon.
I wore the peach one to the supermarket and through an autumn downpour; it held its glossy charm without feathering into fine lines or demanding constant reapplication. For daily kid routines it's brilliant – slip one in a party bag or use as a school reward and watch confidence bloom without the mess of traditional makeup. It's play that respects both the child's imagination and the parent's sanity.
Value and who it suits
At £9.99 for twelve individual glosses that's less than a pound each, making it an absolute steal compared to the single character tubes haunting the shelves at Boots. The plant-based formulas and variety of flavours deliver proper value whether you're filling party bags, Christmas stockings or keeping a rainy-day box stocked. No wonder it's our #1 ranked lip gloss – it understands that fun shouldn't cost the earth or require hazmat cleanup.
It suits girls aged three and up who lose their minds over Disney heroines, especially those whose parents want safe, naturally derived options rather than synthetic sludge. It's equally useful for tweens testing boundaries or nostalgic adults like me who occasionally need reminding that lipstick can be silly instead of serious. Not for the high-maintenance beauty minimalist, but perfect for anyone who gets that identity starts with a bit of sparkly pretending.
Verdict
4.5 / 5. This isn't solving the beauty industry's bigger issues or dismantling the princess myth in one glossy stroke, but it's a bloody brilliant execution of safe, joyful play that does exactly what it promises without hidden nasties. The textures feel lovely, the scents spark proper nostalgia, and at £9.99 it offers genuine value in a market that usually charges double for half the fun.
If you're after honest sparkles that survive real British life with kids, head to Townley Girl Disney Princess 12 Piece Plant Based Girls Party Favors - Disney Princess. Sometimes the most radical thing you can do is let them play princess without the guilt.