Parfum (Fragrance)
Parfum, also listed as fragrance, is a blend of aromatic ingredients added to give beauty products a pleasant scent. In the UK, it must be declared on labels when used above very low levels, and it can be made from natural essential oils or synthetic compounds. While it enhances the user experience, those with sensitive skin may prefer fragrance-free options.
How it works in skincare
In cosmetics and skincare, Parfum is incorporated to mask the natural odour of raw ingredients, provide an appealing scent that lingers on skin or hair, and create an emotional connection with the product. It is used sparingly in formulations such as creams, serums, body lotions and haircare, where it is carefully balanced so as not to overpower the sensory profile or compromise product stability. UK regulations require that any fragrance blend be listed simply as Parfum on the INCI list, allowing brands to protect their proprietary scent recipes while remaining transparent to consumers.
Key benefits
- Enhances the sensory experience of skincare and makeup
- Can help mask unpleasant base odours of raw materials
- Adds a luxurious feel to daily beauty routines
- May provide a subtle uplifting aroma during application
- Allows brands to create signature scents that improve product enjoyment
- Can contribute to the overall perceived quality of a formula
Best for
normal skin, combination skin, oily skin, those who tolerate fragrance well
Where it comes from
Parfum is a complex mixture that can be derived from natural aromatic plant materials such as flowers, leaves, bark, seeds and resins, or produced synthetically in a laboratory to replicate or enhance natural scents.